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	<title>Comments on: Online Drives Offline</title>
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		<title>By: What happened? Andy goes MIA and is found a year later — Andy Howard</title>
		<link>http://andyhoward.id.au/2008/07/25/online-drives-offline/comment-page-1/#comment-76198</link>
		<dc:creator>What happened? Andy goes MIA and is found a year later — Andy Howard</dc:creator>
		<pubDate>Sun, 20 Dec 2009 03:12:48 +0000</pubDate>
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		<description>[...] end of an epic year. I based myself in the very cool area of Shoreditch and sub-letted a room from Dave of the-affair &#8211; isn&#8217;t that neat? I caught up with friends I hadn&#8217;t seen in a long time, partied [...]</description>
		<content:encoded><![CDATA[<p>[...] end of an epic year. I based myself in the very cool area of Shoreditch and sub-letted a room from Dave of the-affair &#8211; isn&#8217;t that neat? I caught up with friends I hadn&#8217;t seen in a long time, partied [...]</p>
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		<title>By: Our digital strategy is &#8220;Awesome&#8221; &#124; the-affair / blog</title>
		<link>http://andyhoward.id.au/2008/07/25/online-drives-offline/comment-page-1/#comment-53229</link>
		<dc:creator>Our digital strategy is &#8220;Awesome&#8221; &#124; the-affair / blog</dc:creator>
		<pubDate>Mon, 08 Sep 2008 22:34:20 +0000</pubDate>
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		<description>[...] Well according to Andy Howard of Lost At E-Minor that is, who&#8217;s just written about our online strategy driving our offline business. He notes &#8220;The brand becomes an experience for customers, a strategy that certainly ties in with the user experience of the-affair&#8217;s website - which features simple yet realistic modelling.&#8221; Read everything Andy had to say here. [...]</description>
		<content:encoded><![CDATA[<p>[...] Well according to Andy Howard of Lost At E-Minor that is, who&#8217;s just written about our online strategy driving our offline business. He notes &#8220;The brand becomes an experience for customers, a strategy that certainly ties in with the user experience of the-affair&#8217;s website &#8211; which features simple yet realistic modelling.&#8221; Read everything Andy had to say here. [...]</p>
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